From renewable materials to intelligent targeting to lighter delivery – direct mail has been one of the most dynamic marketing channels in recent years. Brands across the country are using these innovations to help their marketing speak to Canadians in smarter, more sustainable ways.
Read our new sustainable marketing guide for some bright ideas to help you talk to Canadians.
Get the guideSustainable marketing connects with Canadians
Our sustainable marketing guide keeps your brand ahead of the competition and aligned with customers’ expectations. Discover the latest facts, tactics and strategies to deliver messages in ways Canadians say they prefer and trust.
Canadians of all ages consider Addressed Mail a credible channel. It is trusted by generations of Canadians: Gen Z (42%), Millennials (37%), Gen X (41%), and Boomers (54%). Source: Canada Post, eShopper Survey, May 2022.
Inspired to see what direct mail can do for your next campaign?
Let our experts show you how direct mail can create a smarter, more sustainable conversation between your brand and your customers.
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